Difference between organic news and branded content

Organic news content refers to news that is produced and distributed by a news organization or media outlet, without the involvement of any external brand or advertiser. This type of content is typically created by journalists and editorial…

Mobilla ropes in Kajal Aggarwal as face of the brand

Leading lifestyle and mobile accessories brand Mobilla continue to strengthen its market presence through its marketing and branding initiatives. In a bid to further consolidate its position, accelerate growth, and drive consumer recall,…

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